Systems with Soul. Strategy with Heart.

I’m Madison (Alma) Tidwell—a systems-first, people-always strategist with a background in operations, HR, and marketing. My career has been built on bridging clarity with care, designing processes that actually work for the people who use them, and helping growing teams scale with intention.
A Quick Career Story
From leading ops for a compliance-heavy service business in mining and industrial sectors, to optimizing onboarding and comms for a SaaS company, I’ve built systems across industries—and always with the same mindset:
🔍 Simplify what’s complex. Serve the humans behind the process.
I’ve:
- Built onboarding programs and documentation libraries that reduce admin friction by 30%
- Managed CRM setups and automation that increase visibility and client retention
- Designed internal comms strategies that boost engagement and employee satisfaction
- Helped growing orgs align brand presence, team structure, and operational clarity
From ServiceNow workflows to SOPs in the field—I think in flowcharts, but I lead with empathy. Whether it’s People Ops, Sales Ops, or internal strategy, my work blends process, relationships, and results.
What I Bring to the Table
- ✅ Clear, scalable systems
- 💬 Honest communication across functions
- 🧠 Strategic insight with operational follow-through
- ✨ Human-first project execution
Let’s Work Together
Need support with internal operations, employee experience, or org-wide process design? Let’s chat. I’d love to explore how I can help your team run smoother, communicate better, and grow smarter. Reach out to request my master resume!

